Case Story – SEC – Data, dashboards and decision-making
Context
Chile’s Superintendence of Electricity and Fuels (SEC) manages large volumes of data related to energy consumption, safety, infrastructure, and regulation.
This data has enormous potential value — not only for internal decision-making, but also for citizens, authorities, and the energy industry.
At the same time, civil society organizations (COSOC) were demanding greater transparency and access to public data.
Challenge
The challenge was not the lack of data.
It was that the data was:
- fragmented
- difficult to interpret
- not accessible to non-expert audiences
The key question became:
How can complex energy data become meaningful for people?
Approach
I approached this problem using a combination of:
- data storytelling
- design thinking
- user-centered communication
First, I identified different types of users:
- citizens
- authorities
- industry stakeholders
Each of them needed to understand the data in a different way.
Then, I:
- structured information into clear narratives
- prioritized what really matters for decision-making
- simplified visual hierarchies
- designed dashboards that guide understanding step by step
Insight
Data is not useful by itself.
It becomes valuable only when people can understand it and act on it.
Solution

With a data engineer, together we developed a series of dashboards and visual systems that:
- transform raw data into clear insights
- support decision-making
- enable transparency for citizens
- connect technical information with real-world impact
Impact
- Improved accessibility to public data
- Storytelling and better understanding for non-expert audiences
- Strengthened transparency and trust
- Enabled more informed decision-making


VIEW THE PROJECT HERE >>https://www.sec.cl/informe-sec-inicio/






